
New York Times' article about video snacking caught my attention since I used to be a PC pacman, a coin I termed for eating in front of the PC almost every meal time AND I'm a fan of bite-size shows or clips like music videos and short news clips.
Video snacking is a newly coined term for consuming short videos or news clips from the web. One trend that's made popular by web-based news sites like CNN and video sites like YouTube. I believe it's also called video snacking because more office workers are watching these short videos during their lunch or snack time, prompting the news media companies to produce content particularly for this market.
In 2007, a growing number of local television stations, including WNCN in Raleigh, N.C., and WCMH in Columbus, Ohio, began producing noon programming exclusively for the Web. Among newspapers, The Virginian-Pilot of Norfolk, Va., and The Ventura County Star in California started posting videos at lunchtime that have young journalists as hosts and are meant to appeal to 18- to 34-year-old audiences.
Apparently media companies are milking this trend. But the question is video snacking a healthy habit? What happened to old cafeteria chit chats with co-workers? Has that become one stressful activity too that employees would prefer to watch offbeat news than interact with toxic cheerful co-workers? :-)




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Tracked on: February 25, 2008 3:43 PM | Permalink to Trackback